My Huge Rule About Using AI in your Business

Not long ago, I posted a photo on social media with one question:
Is this real—or is it AI?

The responses were overwhelming—and most people got it wrong.

But what stood out wasn’t just the answers. It was why people answered the way they did.

What started as a fun test uncovered something much deeper—something every business owner should pay attention to, especially if you're using (or considering using) AI in any part of your marketing or communication.

I explain the full lesson in this short video—and trust me, it's one you don't want to learn the hard way.

Watch the video and find out.


 

By John Nesbit, CEO The Customer Factory

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