Let me ask you straight up…
When was the last time you mailed your customer list?
Not just a receipt or invoice. I mean a real message. A letter, email, or text blast to reconnect.
Most business owners skip this step.
Some say, “My customers only need me once,” like a home builder or specialty service.
But that misses the point.
Your customer list is the most valuable group you have.
Even if they don’t buy again, they talk to people.
Family. Friends. Neighbors.
And if you’re not in regular contact, you’re easy to forget.
Mailing your customer file isn’t just about selling.
It’s about reminding them that you’re still here.
Still helping people. Still the right one to refer.
And yes, if you offer something they could buy again, this gives them a nudge.
Ask any business consultant how to generate fast income.
They’ll say the same thing.
Mail your customer list.
These people already trusted you once.
They paid you.
They chose you.
That puts them in a whole different category than the rest of the world.
And when they refer someone, it reinforces that they made the right choice the first time.
People love to be right.
So help them feel good about recommending you.
Give them the chance.
Send something out.
Doesn’t have to be fancy.
Just has to be real.
It works. Almost every time.
And if it doesn’t, message me and we’ll figure it out.
Visit TheCustomerFactory.com/socialpublicity—to learn more about how we help businesses like yours grow without gimmicks or fluff.
