The Customer Factory

If you’re an entrepreneur with lots of great ideas — but none of them seem to really take off — this might sound familiar.You get excited about starting something new.You pick a name, grab a domain, print some business cards.You even land your first customer or two.And then… it happens.The problems ...

We all love getting great reviews.But let’s be honest — sometimes it’s awkward to ask.You forget. Or it feels a little self-conscious to bring it up, even with a happy customer.So here’s how to make it easier and more consistent.First, of course — do a good job.Happy customers are the only ...

It’s a question that comes up every year — especially around holidays like the Fourth of July:“Should I pause my ads since no one’s paying attention during the holidays?”On the surface, it might seem like a smart move. After all, people are busy, right? Spending time with family, traveling, unplugging...However, if ...

There’s a certain kind of business owner.You’ve seen them before.Maybe you’ve even felt like them yourself.No matter how smart the strategy, how well-crafted the offer, or how proven the system…It just never seems to work for them.Why?It’s not because of their product.It’s not because of their market.And it’s not because the ...

If your business is struggling, if you’re not seeing enough customers walk through the door, and your bank account keeps reminding you something isn’t working—then this is for you.There’s a lot of advice out there. Most of it sounds like this:“Do more!”“Be everywhere!”“Try this new tactic!”But when things aren’t working, doing ...

Here’s a quick story.It might make me look a little foolish—but you might just learn something from it.Not long ago, I had what I thought was a brilliant idea.Why not tap into all those local “promote your business” Facebook groups?They’re free, they’re local, and people are already scrolling through them.So I ...